The Washington State Wine Commission has done a tremendous job at the promotion of Washington State wine. From amazing charity events like the Auction of Washington Wines to Taste Washington, an event showcasing the bounty that Washington has to offer.
Well, they have done it again. They just announced their first ever locally focused promotional campaign.
More than 70 Washington restaurants, over 50 winery tasting rooms and 9 retail stores are participating in “World-Class Wine In Your Own Backyard”. Consumers can download and print the World-Class Value Pass from www.washingtonwine.org/backyard and use it to save on Washington wines as many times as they like for the next two months. There is even a mobile version of the pass that you can download to your mobile device (how cool is that?!).
The timing on this couldn’t be better with the Wine Advocate releasing their scores and 469 Washington wines scored 90 points or higher, up nearly 40% from 2009. Washington wine just keeps getting better!
The values to be had from this pass are immense. From waived tasting fees at wineries to 50% off a bottle of wine with dinner! So hurry and check out www.washingtonwine.org/backyard for a complete listing of participating locations.